Category Archives: Branding

business stationery

Why Business Stationery is so important

Business Stationery is often your business’s first impression. I was in a meeting in Dubai with a client last week, we were talking about their new branding project. Bare in mind we don’t even have a brand name at this (…)

Branding/Business/Design
brand manifesto

How to Write a Great Brand Manifesto

What do you think sets some organisations apart from their competition? It is not a great product or good services, these can easily be copied or mimicked. In today’s world, great brands are those that have a clear purpose. Consumers (…)

Blog/Branding/Business
Branding Colour Spray

Creative in business

Creativity is often thought of as a reserved attribute for those we assume are working in the ‘creative industry’. Most of us still consider certain people as ‘creatives’ and not ourselves. All too often I hear statements like: “I’m just (…)

Branding/Business/Creativity
bbc-logo

Whats the cost of a Logo?

As with many designers, we are often asked “How much does it costs to design a logo?” Well that’s a broad topic and a little more information is required upfront before a accurate quote can be provided. That being said (…)

Branding/Business/Design
Animus Branding Dubai

The Art of Logo Design

  This short documentary from Off Book is a great teaser into the Art of Logo Design.

Branding/Design
American Express Brand

You’re a Brand, not a Friend

There has been a lot of discussions on and offline about customer relationships and how to engage with your clients. Well here’s some news for you “You’re a Brand, not your clients friend that they wanna go drinking with”. A (…)

Branding/Business
Paul Rand Design

A tip of our simple design hat..

  The world is now brimming with great graphic designers, it’s a difficult task to make your mark on the industry these days. Yet there are names that will always stand out as pioneers in our field though and we (…)

Branding/Design
Olympics Logo Design Dubai

London Olympics Ticket brand design

Brand Design: There was a great deal on controversy over the Wolff Olin’s designed London Olympics 2010 logo, brand design when it was originally revealed back in 2007. Costing some £400,000, the general consensus was dislike and disdain. Interestingly Futurebrand are (…)

Blog/Branding